BIG 84 CO

Mitchell & Ness

Mitchell & Ness was founded in Philadelphia in 1904. It is best known for its throwback jerseys. It has longstanding licensing agreements with several sports leagues such as the NBA, the NFL, the MLB and the NHL. The Mitchell & Ness Flagship Store is located at 1306 Walnut Street in downtown Philadelphia. In 2007 Mitchell & Ness was purchased by Adidas. Adidas sold it in 2016 to a private equity firm. In 2022 Mitchell & Ness was purchased by Fanatics and several high-profile investors including rappers Jay-Z, Meek Mill and Lil Baby and LeBron James’s longtime business partner Maverick Carter, and the Tick Tock-famous D’Amelio family.

Jay-Z

Meek Mill

Lil Baby

LeBron James

Maverick Carter

D’Amelio Family

The new ownership plans on opening more U.S. stores. In February 2023 Mitchell & Ness appointed Don C as its Creative Director of Premium Products. In the past Don C has had collaborations with Mitchell & Ness and other brands such as Jordan, Nike, Foot Locker and the hockey brand Bauer.